If you use a smartphone, smartwatch, tablet or computer, you have already arrived in the digital world. Every word, every image, every sound – all data is available to you, stored in digital form. You can access, change, save and send or delete this data at any time.

This is a form of digitization. If we look at the digital transformation using the example of photography, analog photography is based on a light-sensitive medium (film and paper), which, stored away from light, is exposed in precise, mechanical cameras for fractions of a second. The result can only be viewed once the film has been developed and paper prints have been made in a darkroom.
If the result does not meet expectations, if something has gone wrong with the exposure or development of a film, the entire process must be repeated with the same level of risk.

With digital photography, you have your result immediately in front of your eyes and can modify, reproduce, project and send it. You save an enormous amount of time and high costs – especially for a photo shoot with high-end models or in exposed situations – because you have your result safely “in the can”. In addition, you can edit the digital image at any time using appropriate programs (software) until it meets your expectations  change to freedom! This example shows the simplification, acceleration, improvement and cost reduction of analog processes through digital transformation – the journey from the 20th to the 21st century.

In your company, digital transformation will initiate changes across the entire process chain – from internal to external processes that offer added value not only to you, but also to your customers.

Artificial intelligence (AI) is one of the next stages of digitalization. AI is used to replicate human decision-making structures. AI is most commonly used in companies that are active in production and services. AI is also used by companies to automate processes, analyze data and communicate with their customers. AI can also be used in the field of digital security to detect fraudulent behavior and prevent cyberattacks. change to freedom!